Privacy
Policy

1. Introduction and Data Controller

Velvorin ("we", "us", or "our") is committed to protecting the privacy and security of your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, which focuses on psychological techniques for controlling impulsive spending and financial management.

For the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, Velvorin acts as the "Data Controller". We are registered and operate under the jurisdiction of London, United Kingdom.

2. The Information We Collect

We may collect and process the following categories of data:

• Identity Data: Includes first name, last name, or similar identifier.
• Contact Data: Includes email address and telephone numbers.
• Technical Data: Includes internet protocol (IP) address, login data, browser type and version, time zone setting, operating system, and platform.
• Usage Data: Includes information about how you use our website, products, and services, such as patterns in reading our financial recovery logs.
• Marketing and Communications Data: Includes your preferences in receiving marketing from us and your communication preferences.

3. Legal Basis for Processing

Under the UK GDPR, we rely on the following lawful bases for processing your personal data:

• Consent: Where you have given clear consent for us to process your data for a specific purpose (e.g., signing up for our newsletter).
• Contract: Where the processing is necessary for a contract we have with you, or because you have asked us to take specific steps before entering into a contract.
• Legal Obligation: Where the processing is necessary for us to comply with the law (not including contractual obligations).
• Legitimate Interests: Where the processing is necessary for our legitimate interests (or those of a third party), such as improving our website content or ensuring network security, provided your fundamental rights do not override those interests.

4. How We Use Your Data

Velvorin uses your data for the following purposes:

• To provide and manage your access to our website and services.
• To personalize your experience, offering psychological insights relevant to your spending habits.
• To send you administrative information, such as changes to our terms or policies.
• To deliver newsletters or marketing materials that you have opted into.
• To analyze website traffic and user behavior via cookies to optimize our "Store Layout Tactics" and "Sustainable Consumption" resources.

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our service and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier.

In accordance with the Privacy and Electronic Communications Regulations (PECR) 2003, we ask for your consent to use non-essential cookies. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. For more details, please see our Cookie Policy.

6. Data Retention

We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period, we consider the amount, nature, and sensitivity of the data, the potential risk of harm from unauthorized use or disclosure, and whether we can achieve those purposes through other means.

7. Your Legal Rights

Under UK data protection laws, you have rights including:

• Your right of access: You have the right to ask us for copies of your personal information.
• Your right to rectification: You have the right to ask us to rectify information you think is inaccurate.
• Your right to erasure: You have the right to ask us to erase your personal information in certain circumstances.
• Your right to restriction of processing: You have the right to ask us to restrict the processing of your information.
• Your right to object to processing: You have the right to object to the processing of your personal data.
• Your right to data portability: You have the right to ask that we transfer the information you gave us to another organization.

If you wish to exercise any of these rights, please contact us at the details provided in Section 10.

8. International Transfers

As we are based in London, your data is primarily processed within the UK. However, some of our external third parties (such as hosting providers) may be based outside the UK. Whenever we transfer your personal data out of the UK, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

• Transferring data to countries that have been deemed to provide an adequate level of protection for personal data by the UK government.
• Using specific contracts approved for use in the UK which give personal data the same protection it has in the UK (Standard Contractual Clauses/International Data Transfer Agreement).

9. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know.

10. Contact Us and Complaints

If you have any questions about this Privacy Policy or our privacy practices, please contact our Data Protection Officer:

You also have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO.